Ace the Certified Medical Interpreter Exam 2026 – Speak Your Way to Success!

The Heuristic Systematic Model is the correct choice because it specifically addresses how individuals process information based on their motivation and ability to engage with a message. In situations where people are less motivated to invest cognitive effort, they tend to rely on heuristics or peripheral cues—such as attractiveness, authority, or simplicity of the message—rather than engaging in deep, systematic processing of the information being presented.

This model emphasizes that under low motivation, individuals will often choose easier, less cognitively taxing forms of judgment and decision-making, leading them to rely on shortcuts rather than thorough examination of the content. This approach is particularly relevant in contexts where quick decisions are necessary, or when individuals are overwhelmed with information.

In contrast, the Elaboration Likelihood Model focuses on two routes of persuasion: the central route, where careful consideration of the content occurs, and the peripheral route, which involves less scrutiny and may also utilize cues similar to those described in the Heuristic Systematic Model. However, the Heuristic Systematic Model captures the nuanced distinction of when a person opts specifically for peripheral cues due to a lack of desire or ability to engage deeply with the material.

The Theory of Planned Behavior and the Theory of Reasoned Action focus more on behavioral intention and the influence of